New label paper for a high-quality brand appearance

Sappi expands its range of non-wet-strength wet-glue label papers with Parade Label Pro

Sappi’s ‘Parade’ product family offers a sustainable and comprehensive range of wet-glue label papers for a wide range of converting types and applications. The latest extension to the line is Parade Label Pro: a glossy, one side double-coated label paper which features a very smooth surface with a high degree of brightness, ensuring excellent printing and finishing results.

• Non-wet-strength wet-glue label paper for a brilliant appearance
• Suitable for various applications, such as labels for disposable bottles, food & non-food containers and wrappers for various products
• Available in grammages of 80 and 90 g/m²
• Can be supplied quickly throughout Europe and beyond

For customers in the food, beverage and consumer goods industries who want their products to have a visual impact that stands out from the competition, label papers from Sappi are the perfect choice, as the new Parade Label Pro has been specially designed for the production of more sophisticated labels. It offers excellent machine running properties and ensures reliable production. It can be printed vividly in offset, flexographic and gravure presses and finished with hot & cold stamping and blind embossing, for example. Thanks to its special surface properties, the double-coated glossy paper enables outstanding print results with maximum ink gloss. It is suitable for a wide range of applications, such as wet-glue labels for disposable bottles, labels for food and non-food containers and wrappers for chocolate bars and other products.

Parade Label Pro is produced at the renowned Austrian mill in Gratkorn, one of the largest and most modern paper mills in Europe, where Sappi recently began the production of wet-glue and self-adhesive label papers. This gives Sappi the opportunity to produce its top-quality label papers with long-term supply reliability at a total of three locations in Europe, enabling it to respond with greater flexibility to customer requests and increased demand.

Because of the central location of Sappi’s production site in Gratkorn, Parade Label Pro can be supplied quickly throughout Europe and beyond. The short transportation distances save greenhouse emissions and protect the environment; shorter production cycles then enable good availability and rapid supply. Parade Label Pro is certified for direct food contact and available in grammages of 80 and 90 g/m². Sappi can provide Parade Label Pro with FSC or PEFC certificates on request.  

Images for this press release

Image credit: Sappi Europe

Image 1: Parade Label Pro from Sappi is a label paper that is double-coated on one side and offers excellent print and finishing results.