Creating a premium brand experience with packaging

08 Sep 2021

2 minutes read

Sappi at Luxe Pack 2021

After a year’s absence due to Covid, the Luxe Pack will once again bring the best packaging and packaging materials manufacturers together under one roof from 27 to 29 September at the Grimaldi Forum in Monaco. Innovation leader Sappi will be there to showcase its high-quality paperboard product Algro Design alongside its new, upmarket Fusion Nature Plus virgin fibre liner.

Sappi at the Luxe Pack 2021, Indigo Hall, Stand 102
- Creating buying impetus with Algro Design
- Strengthening brand presence with Fusion Nature Plus

The right packaging to meet every requirement

With Algro Design, Sappi boasts a renowned paperboard ideally suited for premium brand communication by virtue of its brilliance and silky surface.

Algro Design has been the pulp board of choice for premium packaging and graphic applications for more than a decade. It sets itself apart with vivid colour reproduction, high contrast and outstanding runnability. The Algro Design portfolio delivers truly exceptional optical results and very high precision in printing, finishing and further processing. Depending on type, the reverse side may be uncoated, single- or double-coated.

New possibilities for corrugated applications

Brands searching for transport packaging for their e-commerce solutions are always seeking to improve visual options and guarantee an exceptional unpacking experience. With Sappi’s new Fusion Nature Plus, their search is over. The uncoated, fully bleached and 100% recyclable virgin fibre liner excels with outstanding printability in flexo, digital and offset printing. This is thanks to its high whiteness, brilliant colour reproduction and consistently high quality – ideal for packaging made of corrugated or solid board where a bright white appearance is required for top liners, inner liners and fluting. Fusion products are also ideal for producing high-quality paper bags.

At the Sappi stand, visitors will be able to see for themselves how packaging made with this innovation leader’s premium products can stand out at the point of sale – and command customer attention.