Everything you ever wanted to know about labels but were afraid to ask
Choosing the right label solution for your brand and products is a big decision. We can help you with the background information and insights you need to make a truly informed choice.
To get the white paper in your own language, go to the language selector at top right
There’s more to great labelling than good design, although that is certainly important. Great labelling also requires a great label paper – one that you can rely on to deliver the stand-out branding your label design promises, time after time. And one that offers first-class production performance, too – minimising downtimes and maximising consistency.
So, what do you need to know about labels and label papers to feel comfortable about choosing wisely?
The Sappi white paper, Labels and Label Papers: Making an informed decision, takes an expert look at everything from the history of labelling to the different types of labels on the market today. From the necessary and varied functionality of successful, hard-working labels – throughout their manufacturing and labelling process – to the variety of thicknesses, finishes and grains available.
Did you know that there are important differences between direct, indirect and non-impact printing processes? Do you want to know more about the personalisation possibilities of inkjet printing systems? The white paper goes into expert detail on all that’s most important to be aware of when making your label papers choice.
Also explored is the increasingly important issue of the sustainability of label papers in a market where consumers are becoming ever more environmentally aware.
After all, when you’ve invested heavily in the development, manufacture and marketing of your products, you want to be sure that they arrive on shelf partnered with the best labels solution.
Here’s your first step to finding out what that solution might be.